Tuesday 1 June 2004
For immediate release
Press release # 040601-csz
Common Sense Design helps Child Safe Zones build parents' trust
Child Safe Zones, a division of Ardingly-based Community Alerts,
has relaunched its Web site as part of a concerted marketing initiative.
The firm's core service is to help reunite parents with their missing
children.
As part of the company's marketing initiative it commissioned Common
Sense Design to revamp its online presence, helping it increase
awareness of the scheme and improve sales.
The redesigned Web site has improved navigation and a much clearer
layout. It acts as a more effective information resource that affiliates,
such as Vodafone, can direct potential customers to, helping it
to build trust with potential customers. The new site design now
links more closely to its offline collateral's appearance, producing
a more cohesive image.
Common Sense Design has also produced an animated banner advertising
campaign for the company.
About Common Sense Design's Nigel Gordijk
Nigel Gordijk is an accomplished, independent Web consultant with over 19 years
of design industry experience. His client list includes BP, Royal Shakespeare
Company, Honda, Primus Telecommunications, and No 10 Downing Street (UK Prime
Minister). He has also designed sites for New Hamburg Firebirds, The New Hamburg Harry Potter Festival, Kitchener Waterloo Habilitation Services
and Waterloo florist, Lilies White.
Nigel is one of the co-founders of Creative
Latitude, a worldwide network of creative professionals that promotes ethical
business practices within the design industry.
